Main Number 646-604-2760 info@curtiscoulter.com

BioPharma eMarketing Summit West

GMM Category Design Workshop | May 14, 2018 3.00pm - 6.00pm Main Conference May 15-16, 2018 | Rancho Bernardo Inn | San Diego
Register NowDownload Brochure

BioPharma’s ONLY interactive “TED-style” event for marketing professionals. Learn 2 years worth of digital marketing expertise in just 2 days!

The BioPharma eMarketing Summit West is a global community of healthcare marketing experts and innovators dedicated to unlocking imagination in service of health and medicine.

Different to traditional pharmaceutical marketing events, the BioPharma eMarketing Summit West is taking place in San Diego, CA on May 15-16, 2018. By attending this “TED-style” event, you will be enabled to fuel your marketing strategies as an engine for growth, unlock revenue, gain aggressive market share, build stronger brands and secure your own personal success as a marketing leader. Take advantage of future innovative marketing and sales trends to position your business for success. From hands-on training to breakout sessions, keynotes, and panel discussions, you’ll get valuable insights, tools, and techniques for making the most of your marketing and sales campaigns, whether you’re new to digital marketing or an experienced veteran.

NEW FOR 2018: Pre-Conference Category Design Workshop: May 14, 2018 @ 3:00 pm – 6:00 pm

Grey Matter Marketing will show you how innovative med device and biopharma companies can create and dominate markets through the emerging discipline of Category Design. If you want to achieve higher growth rates, margins, and market valuations than your competitors, this dynamic workshop is not to be missed!*

*Please note this workshop is only available for industry medical device/pharma/biotech companies

Attendees

Speakers

Networking Hours

2nd MedDev eMarketing West Summit Brochure

Fuel your marketing strategy as an engine for growth, unlock revenue, gain aggressive market share, build stronger brands and secure your own personal success as a marketing leader. Download the 2018 brochure below:

Register 4 attendees at once and the 4th is complimentary

“Loved the format and speakers! Highly relevant 2-day program which could have easily been 4 days worth of information”

Senior Director, Marketing, Pfizer, Inc.

“Fantastic array of digital innovators! Looking forward to 2018!”

Director, Digital Marketing, Johnson & Johnson

“Attending this event helped completely reinvent our consumer-facing campaign in a cost-effective and timely manner. Wonderful program!”

Senior Product Manager, Takeda

We go live in:

Day(s)

:

Hour(s)

:

Minute(s)

:

Second(s)

Why You Should Attend?

  • This unique event is specific for pharma, biotech & health IT marketing professionals and product managers
  • 2 Days of interactive & engaging take-away content to share with your team
  • Hear innovative & inventive go-to-market digital strategies
  • Participate in dialogue-driven sessions, hear impactful case studies, workshops, roundtables and “TED-Style” talks
  • Ask questions to a focus group of end-user consumers (Patients)
  • Stay on top of regulatory & compliance issues as they apply to marketers of pharma, biotech & health IT companies
  • Join our pre-conference workshop presented by Grey Matter Marketing where you’ll learn how innovative med device and biopharma companies can create and dominate markets through the emerging discipline of Category Design

Key Takeaways

  • Utilize big data to tell stories and streamline your pipelines
  • Evolve your go-to-market digital strategy in the changing healthcare landscape
  • Establish metrics to understand the effectiveness of your digital marketing strategy
  • Create a culture that resonates with your customers
  • Build a digital content supply chain that works
  • Bridge the gap between marketing and IT in a digital revolution
  • Develop new multichannel digital campaigns direct to physicians and HCPs
  • Best practices for long-term and successful collaboration with marketing and sales
  • Capitalize on disruptive marketing for the healthcare Industry
  • Implement novel patient engagement platforms and digital strategies

Who Should Attend?

Pharma & Biotech Professionals with the following titles:

  • Chief Marketing Officers
  • Chief Commercial Officers
  • Chief Revenue Officers

VPs/Directors/Managers of:

  • Marketing
  • Digital Marketing
  • eMarketing
  • Multi-Channel/Omni-Channel Marketing
  • Brand Management
  • Product Management
  • eBusiness/eCommerce
  • Social Media
  • Market Research
  • Advertising & Promotions
  • Public Relations
  • Sales
  • Communications

2018 Program Speakers Include:

John Nosta

John Nosta

Digital Health Evangelist, Strategic Advisor, Google Health Advisory Board

Bob Chib

Bob Chib

Head of Corporate Strategy and Innovation, Licensing and Alliances, Astellas

Geoffrey Colon

Geoffrey Colon

Communications Designer, Microsoft & Author of "Disruptive Marketing"

Rebecca Beals

Rebecca Beals

Senior Claims Development Manager, Global Strategic Marketing, Johnson & Johnson

Bryan Cohen

Bryan Cohen

Digital Platform Lead – Promotional Operations, Sales, and, Marketing, Worldwide Innovation Fellow, Pfizer

Natasha Desai

Natasha Desai

Director, Digital Acceleration, Sanofi

Josef Bednarik

Josef Bednarik

Chief Marketing Officer, Business Unit Director Oncology & Biomedicines, Russia, Eli Lilly

Michael Latauska

Michael Latauska

Director, Digital Health, Boehringer Ingelheim

Hans Kaspersetz

Hans Kaspersetz

President and Co-founder, Arteric

Richard Rowe

Richard Rowe

Head of Pharmacy and Professional Marketing, Johnson & Johnson

Ilana Robbins

Ilana Robbins

Digital Strategist, Social Media Lead, Biogen

Soham Wagh

Soham Wagh

Global Marketing Manager, Anti-infectives, GlaxoSmithKline

Matthew Tucker

Matthew Tucker

Head of Marketing, Mylan

Chad Parizman

Chad Parizman

Head of Social Media & Digital Communications, Pfizer

Holley Malia Miller

Holley Malia Miller

Founder & President Grey Matter Marketing

“Wonderful format, creative and engaging. Just what the pharma community needs to share focused digital strategies”

Product Manager, Sanofi

“Completely worth sending my team. 2 days of learning new digital engagement strategies has revolutionized our entire campaign!”

Marketing Director, Merck & Co.

“Great conference! Wonderful opportunity to network and learn with senior experts from our industry”

Associate Director, Mobile Innovation, Customer Experience and Innovation, AstraZeneca

Sponsors

StoneArch
StoneArch
StoneArch
StoneArch
2e Creative
StoneArch
StoneArch
DMD
2e Creative
2e Creative
StoneArch

Partners

Venue

Rancho Bernardo Inn

17550 Bernardo Oaks Dr.
San Diego, CA 92128
+1 (855) 574-5356

Pricing

Contact Us

For sponsorship/exhibition and attendee registration, please contact Mark Coulter on +1-646-604-2821 or at mcoulter@curtiscoulter.com.

To submit a speaker abstract for this or other future events please contact Simon Curtis on +1-646-604-2804 or scurtis@curtiscoulter.com for more information.

Pin It on Pinterest

Share This