Blog
Why is it as relevant as ever to attend conferences in 2019?
Technology has made it easier than ever for us to connect and collaborate with colleagues from just about anywhere in the world. With access to products and services at our fingertips, it begs asking the question, is it worth it to spend your dollars and time...
Are You Ready to Jump on the AI Bandwagon with your Healthcare Marketing?
We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next 10.- Bill GatesGrowth opportunities are hard to come by without significant investment, but one major opportunity is a self-running engine...
PATIENT-CENTERED APPROACHES TO ADHERENCE
With special thanks to Emma Reigel from our sponsor EngagedMedia (a division of Aptus Health) who kindly shares this post. EngagedMedia’s COO & GM Hoss Sooudi will be presenting at our forthcoming 2019 BioPharma eMarketing Summit May 13-15 2019 in San Diego.There...
How Can Medical Device Marketers Engage Busy Physicians? 5 Next Generation Digital Marketing Strategies
For medical device manufacturers, reaching and engaging today’s busy physicians and C-suite executives is more challenging than ever. According to the a recent Survey of America’s Physicians, they, are so busy they have no time to see even additional patients, let...
Structured Data Will Help You Engage With Customers, If You Stop Ignoring It
With special thanks to Hans Kaspersetz from our AI sponsor Arteric who kindly shares this blog post. Hans will be presenting at our forthcoming 2019 BioPharma eMarketing Summit this coming May 13-15 2019 in San Diego. Structured Data Will Help You Engage With...
5 Reasons Branding Opportunities Will Enhance Your Conference Attendance
“74 percent of consumers are more likely to buy products after exposure to a branded event marketing experience”– Event Marketing InstituteEnhancing your attendance at a conference with dedicated branding opportunities is a great way to promote your brand, generate...