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Jennifer Burnham

Jennifer Burnham

Group Manager, Global Digital Marketing, Abbott

Jennifer Burnham is a global digital marketing and transformation leader at Abbott Vascular. Drawing on experience from Apple, Salesforce, Adobe, and Abbott, she has built global digital marketing capabilities, led business transformation and internal communications initiatives, and championed the adoption of AI across marketing organizations. Jennifer is a five-time recipient of Abbott Vascular's President's Award for Digital Innovation and is passionate about helping teams harness emerging technologies to create better customer and employee experiences.

11:10 am - 12:10 pm

Panel Discussion: The Future of Medical Device Marketing

Panelists
Jennifer Burnham, Abbott
Angela Esposito, Chronic Consultancy LLC
Bobak Salehi, BIOTRONIK
Moderator
Michael Krachon, CEO, Theragenics
Session Overview
This panel brings together industry leaders to explore the trends, technologies, and strategies shaping the future of medical device marketing. From AI and omnichannel engagement to evolving customer expectations and commercialization models, discover what's next for MedTech marketers.