Jennifer joined Abbott’s Vascular business in 2016, bringing with her best practices from her tenure at Apple, Salesforce, and Adobe. New to medical device industry, she has launched Abbott’s first physician-facing social media channels (@AbbottCardio) and built a first-of-its-kind global digital engine spanning marketing automation, closed-loop marketing, owned and paid channels, and sales enablement. She is passionate about using digital channels to create new and meaningful connections for customers and for consumers.