Protecting and Strengthening Corporate Reputation in the age of AI + social media.
The world is watching. From recent viral scandals like the “hat-stealing CEO” and the “Phillies Karen” to recent high-profile crises at companies like Facebook, Boeing, TikTok, and UnitedHealthcare — reputational risk has never been higher.
We hear about it every day and of course news travels instantly now. A single misstep can damage revenue, trust, and long-term success. With AI accelerating misinformation, the stakes have never been higher. Every company has to deal with some version of this at some point. Can you afford to not be prepared for this eventuality?
Why Attend?
Now in its 6th year, the Brand Reputation Summit – EAST is a TED-style storytelling event created for leaders in marketing, branding, PR, communications, and reputation management.
You’ll hear real-world stories and walk away with actionable strategies to:
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Build and protect brand trust
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Turn crises into opportunities
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Apply proven frameworks for prevention and recovery
Who Should Join?
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Marketing & Brand Leaders
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PR & Communications Professionals
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Corporate Reputation & Risk Managers
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Executives navigating today’s digital media landscape
What You’ll Gain
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Expert Insights: Learn from industry leaders who have faced — and overcome — reputational challenges.
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Actionable Playbooks: Proven strategies you can apply immediately in your organization.
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Peer Connections: Build your network with forward-thinking professionals across industries.
Registration & Pricing
💸 Current Early Bird Rate: $895
👥 Special Team Offer: Bring 3 people and only pay for 2
🎁 Bundle & Save: Add another event below and get $100 off each event
Explore Our Other TED-Style Storytelling Events
📅 2026 AI Marketing for Medical Devices Summit – Feb 24–25, 2026 – San Diego, CA
📅 2026 Brand Reputation Summit WEST – May 5–6, 2026 – San Diego, CA
📅 2026 MedDev eMarketing Summit – Sept 9–10, 2026 – San Diego, CA
📅 2026 Brand Reputation Summit EAST – Nov 11–12, 2026 – Philadelphia, PA
👉 Secure your spot today and join the conversation on the future of brand reputation HERE
SPONSORSHIP/EXHIBIT/ATTENDEE QUESTIONS? Email Mark Coulter: mcoulter@curtiscoulter.com or text me 347-952-8676 with your name, company and Q.
FEATURED REPUTATION 2024 TALK:
Panel: Integrating Old School Tactics with New Tools into Reputation Strategy
FEATURED REPUTATION 2024 TALK:
Panel: Integrating Old School Tactics with New Tools into Reputation Strategy
2025 Summit Topics Included:
- Love Them or Hate Them: How Online Reviews Shape Your Reputation
- From Risk to Reputation: Rethinking Influencers
- Building a Brand on Social Media
- Panel: AI – The Good & Bad in Reputation Management
- How Marketing and Branding Professionals Can Survive Beyond 2025!
- Reputation: The Role of Critical Thinking
- Protecting Your Reputation from Imposters
- How to Build Your Brand with Diverse Audiences
- Science as a Brand: Making Innovation Accessible
- Why No One Likes Pharma
- Brand Trust & Reciprocity
- Stop Trying to Sound Credible: It’s Killing Your Reputation
- Growing and Maintaining Your Brand Reputation
What did attendees think of the October 2025 Reputation EAST Summit?
“I spent two glorious days at the 5th Brand Reputation Summit in Philadelphia, October 20-21, organized by Mark Coulter, and it was a rich experience of generous humans sharing what they’ve learned to protect and strengthen corporate reputation in an age of AI. A terrific Brand Reputation Summit”
“A wonderful Brand Reputation conference experience organized by Mark Coulter. These curated Curtis & Coulter LLC conferences are really more intimate and allow for more meaningful conversations. I had a great time, and was thrilled to contribute on the day 2 panel discussion with more friends and colleagues.”
“What an honor to speak at this event on Artificial Intelligence, a tool, a resource, but not a replacement for humans such as creatives engaging in authentic storytelling to the public. Thank you Mark Coulter for inviting me to speak on this compelling panel with these notable leaders.”
“The conversations throughout the 2 days at the Reputation Summit were incredible. Connecting with fellow panelists and attendees while hearing diverse perspectives on brand perception reminded me why these industry gatherings matter so much. It’s one thing to read about reputation management strategies, it’s another to exchange real-world experiences with people navigating the same challenges and opportunities.
Thank you to Mark Coulter for organizing such a thoughtful event, and to everyone who took the time to connect and share their insights. Already looking forward to putting some of these ideas into action.”
“Just spent two incredible days at the 2025 Brand Reputation Summit in Philadelphia, a powerful gathering of leaders rethinking how to protect and strengthen corporate reputation in the age of AI. If your brand doesn’t communicate its values clearly, AI won’t know you stand for them and won’t present you as such. One of the best takeaways from the 2025 Brand Reputation Summit in Philadelphia.
Grateful for the insights and conversations at the summit. Thanks to Mark Coulter for organizing such an inspiring event and to everyone I had the chance to connect with.”
“🥂Great event and excellent networking and programming at the Brand Reputation Summit. Great effort by Mark Coulter for making it more available for “East Coasters’ this year. 🥳Thank you to so many for the great content and special thanks to Mark for bringing us all together. 🙏”
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