Oct 28, 2019 | All Posts, BioPharma Marketing, Main Blog, Reputation |
With special thanks to our partner Pascale Communications for providing this week’s blog. Pascale Co-Founder & CEO Georgette Pascale will be presenting the not-to-be-missed opening keynote “Reputation 101 – New School, Old School & Everything...
Oct 15, 2019 | All Posts, Main Blog, Reputation |
Search any news outlet online and invariably you will come across a recent story of a company or brand in the midst of negative PR. Boeing, Purdue Pharma & Deutsch Bank all spring to mind as recent high profile examples. But reputational threats can strike at any...
May 3, 2019 | All Posts, BioPharma Marketing, Customized Event Advice, Main Blog, Medical Device, Reputation |
Original post by Co-Founder & CEO of Curtis & Coulter LLC Simon Curtis. Meet Simon at the forthcoming co-located 2020 BioPharma eMarketing & 2020 MedDev eMarketing Summits in San Diego (December 1-3, 2020). Having organized industry and research-focused...
Jan 2, 2018 | All Posts, Main Blog, Reputation |
By Kara AlaimoPreparing for and responding to new challenges that emerged since the 2016 presidential election is a big challenge. Many of the same forces that were first faced by political candidates – such as fake news, Twitter attacks by President Trump, and...
Jul 18, 2017 | Main Blog, Reputation |
Having organized industry and research-focused conferences for close to a decade now, I have had the pleasure of experiencing a number of different presentation styles, approaches and formats from the speakers we were lucky enough to have had participate on our...
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