Sep 21, 2020 | All Posts, BioPharma Marketing, Main Blog |
“E-patients are empowered, equipped, enabled, and engaged.” – Malcolm Bohm, CEO, Liquid GridsOf the 89% of adults that use the internet, 72% search for their health online; of those that are 18-24 years of age, over 80% are more than likely to share health...
May 4, 2020 | All Posts, BioPharma Marketing, Main Blog |
For pharma and medical device manufacturers, reaching and engaging today’s busy physicians and C-suite executives is more challenging than ever. According to the 2016 Survey of America’s Physicians, they, are so busy they have no time to see even additional patients,...
Mar 3, 2020 | All Posts, Main Blog, Medical Device |
Now more than ever, digital marketing has quickly risen to become the focal point of marketing efforts for many healthcare businesses, as well as the only marketing effort for smaller organizations. Leadership plays a key role in many ways, including getting buy-in...
Feb 17, 2020 | All Posts, Main Blog |
Technology has made it easier than ever for us to connect and collaborate with colleagues from just about anywhere in the world. With access to products and services at our fingertips, it begs asking the question, is it worth it to spend your dollars and time...
Jul 11, 2019 | All Posts, BioPharma Marketing, Main Blog |
With special thanks to our sponsor EngagedMedia (a division of Aptus Health) who kindly share this case study in conjunction with the 2020 BioPharma eMarketing Summit May 5-7 2020in San Diego. (The only TED-style digital marketing event for BioPharma)There’s no doubt...
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