There’s no doubt that customers today have much more control over the buying process than marketers do. Thanks to the proliferation of available channels, customers have more choices than ever when it comes to how they want to get information. An influx of channels emphasizes the importance of a critical, evolving multichannel marketing avenue for all healthcare organizations wishing to engage HCP’s. 

In response and to help you, we wanted to share an eBook created by BioPharm Communications, titled “Pillars of Success in HCP Multi-Channel Marketing“. This eBook will help healthcare marketers design a flexible, integrated campaign to reach healthcare professionals. This eBook will you explain to you how to tell your brand story through creating a personalized one-to-one journey tailored to the interests and priorities of HCP’s. 

In the eBook, you will learn:

  1. The MultiChannel Marketing Pillars of Success
  2. Insights Driven Planning
  3. Proven Promotional Tools, Rules-Based CRM Platforms
  4. Dynamic Development, Reporting & insights
  5. Advanced Analytics, Optimizing Your Multichannel Marketing Success

We invite you to download the full eBook via the button below. We hope this will aid you and your company in creating a successful multi-channel marketing campaign moving forward.

Want to hear multi-channel success stories from leading healthcare marketers? Interested to join a network of leading digital marketing leadership pioneers who are willing to share their own digital strategies that have transformed their own campaigns and organization’s overall success?

Let us revolutionize your healthcare B2B & B2C marketing strategy at the 2020 MedDev eMarketing Summit in San Diego. Join over 300+ of the device industry’s leading marketing experts in this interactive, engaging “TED-style” Summit and advance with 2 years worth of new, actionable digital marketing strategies and expertise in just 3 days! Oh and you’ll have fun in the process too! We promise!

Want to hear multiple weekly digital marketing trends and strategies from leading visionaries and experts? Subscribe to our weekly Podcast Series and receive new episodes, tips and resources directly from Curtis & Coulter weekly to your inbox

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