May 4, 2020 | All Posts, BioPharma Marketing, Main Blog |
For pharma and medical device manufacturers, reaching and engaging today’s busy physicians and C-suite executives is more challenging than ever. According to the 2016 Survey of America’s Physicians, they, are so busy they have no time to see even additional patients,...
Mar 3, 2020 | All Posts, BioPharma Marketing, Main Blog |
In a connection economy, relationships are the new currency. If you want to continue to reach your customers in this hyper-competitive age of social media, your marketing needs to focus on building relationships. Your metrics need to expand beyond ROI to include ROR:...
May 3, 2019 | All Posts, BioPharma Marketing, Customized Event Advice, Main Blog, Medical Device, Reputation |
Original post by Co-Founder & CEO of Curtis & Coulter LLC Simon Curtis. Meet Simon at the forthcoming co-located 2020 BioPharma eMarketing & 2020 MedDev eMarketing Summits in San Diego (December 1-3, 2020). Having organized industry and research-focused...
Apr 23, 2019 | All Posts, Main Blog |
Attending conferences might be one of the best things you can do for your career. You’ll learn about industry trends, gain some new skills, and make all kinds of new connections. (And yes, there’s usually travel and free meals involved.) Conferences can be either...
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