Feb 10, 2020 | All Posts, Customized Event Advice, Main Blog, Medical Device |
At Curtis & Coulter, we believe that a live event should be a rich, rewarding experience of learning and community building, where you can create and share moments of genuine connection with fellow attendees, speakers and sponsors and organically develop...
Nov 5, 2019 | All Posts, BioPharma Marketing, Main Blog |
With special thanks to our partners Patientpoint who kindly share their survey findings for this blog post. In partnership with Digital Health Coalition, we recently asked 206 physicians about their attitudes and behaviors regarding emerging patient engagement...
Nov 5, 2019 | All Posts, BioPharma Marketing, Main Blog |
With special thanks to Campign Monitor who kindly share this blog post. 1. Know your demographic You already know how important it is for marketers to know their target demographic well. In fact, you should know your audience and your target audience better...
Oct 15, 2019 | All Posts, Main Blog, Reputation |
Search any news outlet online and invariably you will come across a recent story of a company or brand in the midst of negative PR. Boeing, Purdue Pharma & Deutsch Bank all spring to mind as recent high profile examples. But reputational threats can strike at any...
Aug 2, 2019 | All Posts, Main Blog, Medical Device |
We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next 10.- Bill GatesGrowth opportunities are hard to come by without significant investment, but one major opportunity is a self-running engine...
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