Apr 12, 2020 | All Posts, BioPharma Marketing, Main Blog, Medical Device |
With special thanks to EngagedMedia (a division of Aptus Health) who kindly share this blog post. Our recent data highlights what patients—especially those with chronic conditions—expect from their providers. Not surprisingly, they cite prescription support and...
Mar 3, 2020 | All Posts, BioPharma Marketing, Main Blog |
In a connection economy, relationships are the new currency. If you want to continue to reach your customers in this hyper-competitive age of social media, your marketing needs to focus on building relationships. Your metrics need to expand beyond ROI to include ROR:...
Mar 3, 2020 | All Posts, Main Blog, Medical Device |
Now more than ever, digital marketing has quickly risen to become the focal point of marketing efforts for many healthcare businesses, as well as the only marketing effort for smaller organizations. Leadership plays a key role in many ways, including getting buy-in...
Feb 10, 2020 | All Posts, Customized Event Advice, Main Blog, Medical Device |
At Curtis & Coulter, we believe that a live event should be a rich, rewarding experience of learning and community building, where you can create and share moments of genuine connection with fellow attendees, speakers and sponsors and organically develop...
Nov 5, 2019 | All Posts, BioPharma Marketing, Main Blog |
With special thanks to our partners Patientpoint who kindly share their survey findings for this blog post. In partnership with Digital Health Coalition, we recently asked 206 physicians about their attitudes and behaviors regarding emerging patient engagement...
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