Jan 20, 2020 | All Posts, Main Blog, Reputation |
2020 Reputation Strategy Summit January 28-29, 2020 | New York, NY Join Pascale Communications this month for the industry’s only interactive and fun, ‘TED-style’ Reputation Strategy Summit. If you are a communications professional, C suite exec, or an entrepreneur...
Jan 14, 2020 | All Posts, Main Blog, Reputation |
“It takes many good deeds to build a reputation and only one bad one to lose it” — Benjamin Franklin In an age when consumer trust is decreasing and the need for brand transparency is increasing, simply responding to public attacks in real-time is...
Jan 8, 2020 | All Posts, BioPharma Marketing, Main Blog, Reputation |
With special thanks to our sponsor partner Pascale Communications for providing this week’s blog. Pascale Co-Founder & CEO Georgette Pascale will be presenting the not-to-be-missed opening keynote “Reputation 101 – New School, Old School &...
Nov 5, 2019 | All Posts, BioPharma Marketing, Main Blog |
With special thanks to our partners Patientpoint who kindly share their survey findings for this blog post. In partnership with Digital Health Coalition, we recently asked 206 physicians about their attitudes and behaviors regarding emerging patient engagement...
Nov 5, 2019 | All Posts, BioPharma Marketing, Main Blog |
With special thanks to Campign Monitor who kindly share this blog post. 1. Know your demographic You already know how important it is for marketers to know their target demographic well. In fact, you should know your audience and your target audience better...
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